Coz it Includes 1 year IPTV subscription service which will allow you to watch all UK channels sports movies documentaries PPV Events and 3pm football matches. Plus all latest and old movies and TV shows. All this is setup on fire stick just plug and play.
Do not make any advance payment if you are unsure about the seller. You can ask seller to take payment on NomTimes ('Buy Now' listing) where your payment will be held secure until you receive the item.
If you have any questions then ask them here and try not to communicate using personal email address.